We're celebrating our six featured cities with six unique "A" shaped emblems. Each emblem's shape and texture is specifically designed to visually share the creative history and unique stories of the city it represents.
Las Vegas may be known for neon on the strip but we took inspiration from the native Bevertail cactus to from the 'A' emblem with a pop of hot pink for the prickly pear and neon lights.
The shape of this ‘A’ takes the form of the rimrocks that are an integral part of Billing’s landscape. That rough form is contrasted by the welcoming blue of the sky.
San Antonio’s ‘A’ emblem takes its shape from the iconic long horn cattle which shows its rugged spirit. This is balanced with the softness of a fresh baked pink Concha and a pop of yellow to represent deep multicultural roots.
Known as the city of fountains, Kansas City is also filled with royalty from sports teams to BBQ. A crown shaped emblem is mixed with the energy of a fountain to represent this flow of creative energy in the heart of the Midwest.
A city with a rich musical culture which extended to visual culture in architecture and in graphic design. The ‘A’ emblem takes the form of a gothic style church window often seen in historic churches. The type blocks reflect the cites connection to letter press music posters.
Lowell is a community with a rich history in manufacturing and textiles. This ‘A’ emblem emulates the historic smokestack once situated in downtown Lowell, incorporating a classic textile texture that represents the town's mill history. The red brick color, characteristic of the mills, is contrasted with the blue of the river.